19 January, 2012
Posted By Rafay Baloch ,
In our previous post Imrpove blogger Search Engine Optimization With two steps, we highlighted two main search engine optimization mistakes which bloggers often make and also told you to tweak it. With Google's new imaging system, It's fairly easy for a blogger to get tons of traffic. The search engines by default do not understand images, However a simple alt tag makes it easier for the search engines to index your images and place it in the appropriate position.
What are ALT Tags?
The alt attribute is used in HTML and XHTML documents to specify alternative text (alt text) that is to be rendered when the element to which it is applied cannot be rendered. In HTML 4.01, the attribute is required for the img and area tags. It is optional for the input tag and the deprecated applet tag.
Chances are you don't give a thought to images when you insert them into your posts but images can be optimized by careful use of filenames and the alt attribute. When naming images avoid long names. Instead give your images distinctive filenames rather than something generic like 00045.jpg which has no meaning.
The alt attribute allows you to specify what text is displayed when a visitor's mouse hovers over an image. The alt attribute also gets displayed if the image is not available for some reason. By optimizing your alt attributes you are increasing the likelihood of your images appearing in Google Image Searches.
Optimizing your alt attributes is easy. Every time you insert an image into a post look for the alt attribute which will be empty by default
style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 320px; CURSOR: hand; HEIGHT: 122px; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_fMrF3L8CTmg/THzPpcWj8wI/AAAAAAAAA04/IsyJs1p-z4M/s320/images.jpeg" border="0" />
Fill in the alt attribute with a useful description of your image
style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 320px; CURSOR: hand; HEIGHT: 122px; TEXT-ALIGN: center" alt="Improve Blogger Search Engine Optimization By Adding ALT Tags" src="http://3.bp.blogspot.com/_fMrF3L8CTmg/THzPpcWj8wI/AAAAAAAAA04/IsyJs1p-z4M/s320/images.jpeg" border="0" />
Depending on the subject of your site you can gain a lot of traffic from the images you post on your site. The more unique the content of your site the greater the likelihood that your traffic will stem from images. Without going overboard ensure you have a good mix of images to support your articles. Hope you liked my article on Improve Blogger Search Engine Optimization By Adding ALT Tags.
Rafay Baloch is an independent security researcher with Internet Marketing skills and a SEO Consultant, He is currently doing his bachelors from Bahria University in computer science Read More →